The Mikro Kap

ROAS to Riches

research update

May 17 • David Katunarić

37

10

Chicken or the Egg

research report

May 3 • David Katunarić

42

8

April 2026

Make Some Noise

research report

Apr 9 • David Katunarić

50

4

1

Pieces in Motion

portfolio update

Apr 1 • David Katunarić

40

6

1

March 2026

Fandom-as-a-Service

research report

Mar 8 • David Katunarić

43

15

February 2026

AI Baby, SaaS Bathwater. And a Price Hike.

research update

Feb 16 • David Katunarić

28

9

1

Riches in Niches

research report

Feb 1 • David Katunarić

42

16

January 2026

Programmatic DSPs

insights from management

Jan 25 • David Katunarić

33

14

Behind the Moo

insights from management

Jan 13 • David Katunarić

22

4

A Pricing Update for The Mikro Kap

existing subscribers are NOT affected

Jan 6 • David Katunarić

28

6

Panta Rhei

performance & "strategy" update (free to read)

Jan 4 • David Katunarić

75

21

8

December 2025

Built. Different.

research report

Dec 30, 2025 • David Katunarić

38

7

1